Where is OmniPro being produced and what are the benefits of this?
All formulas are produced in an EU compliant and certified plant in the UK to the highest standards and quality control and procedures to ensure uniform quality throughout.Will changing to OmniPro affect my existing customer base/market?
OmniPro products come in a unique, distinctive packaging that stands apart from other brands and also the packaging for the holistic range is eye catching and will have a strong visual impact.
Unlike other holistic leading brands, OmniPro holistic line have exclusive formulation with salmon, pheasants and caviar in both cat and dog canned foods. OmniPro is more versatile than other leading brands and has the exclusive range of grain free formulas, with Chelated minerals both for dogs and cats. Hence you can offer a wider range to your customers.
OmniPro products are cruelty free and have been developed without being tested on animals.
Benefits to Retailer
As OmniPro is now manufactured in the UK, it reduces the down time, from manufacturing to delivery and increases the shelf life for the end user and more importantly reduces the carbon footprint. OmniPro has a firm marketing strategy in place and unlike other leading brands, believes in supporting its specialist retailers which includes periodic advertisements in leading canine magazines and websites, a better range of display, POS material and through sponsorship of major dog shows and events. The specially designed 18kg bags help to increase the sales volume to bulk users and breeders. As it is produced in the UK there is no sea freight involved which helps us to reduce the costs and pass on the benefits to the retail and trade. As one of the marketing policies of OmniPro is to encourage sales, special promotional offers will be introduced from time to time.
To give you an insight to this transition enclosed is the Trade & Retail Price list. To make matters crystal clear we have provided the cost calculations on Trade prices & the P.O.R on individual products to enable you to evaluate the improved savings for yourselves. Our cost analysis clearly indicates;
- Recommended Retail price competitively priced as compared to existing popular Super Premium and Holistic Brands.
- Better POR (profit on retail) on trade and retail prices
- A range of pack sizes to choose from giving you and your customers buying flexibility and great savings
OmniPro has many winning prerogatives such as a comparable range of holistic and super premium formulas, improved palatability compared to the leading brands, competitively priced products and most importantly happy and satisfied pets. We hope that this will encourage you to continue with our association, promote and make this product a winner too!
- Firm Marketing Strategy to include both periodic Media & Print publicity. Marketing support includes Point of sale material, Banners, Posters, Product Brochures, specially designed shop/trade & show stands etc. help to create a strong visual impact on your customers
- Better P.O.R for Retail & Trade
- The increased POR will enable you to offer introductory discounts or pass on the saving to your new and existing customers
- Four more Holistic Lines planned for future
- Periodic product promotions will help to improve sales. Promotional support to include sponsorship of major Dog shows and events etc.
- Distinctive packaging makes OmniPro stand out from other leading brands.
With OmniPro you can guarantee your customers and their pets the high quality products created for all the diverse needs and life stages of cats and dogs.
The chicken meal, is antibiotic free and has no added hormones and in combination with whole brown rice makes the formulas highly palatable and easily digestible. The formulas contain the proper balanced Omega 6 and 3 ratios for healthy skin and coat. Beet pulp or dried chicory root as a premium fibre source to help maintain optimum intestinal health in every formula.
Glucosamine Hydrochloride and Chondroitin in Active, Large Breed Puppy and Senior/Lite Formulas helps maintain healthy joint cartilage.
Choosing OmniPro means placing your trust in their extensive experiences in the international markets.
OmniPro offers both Super Premium & Holistic lines (Dry & Wet) for Dogs & Cats with very distinctive life stage formulations designed with special nutrients, high quality proteins derived from human grade meats, low ash diets, all Natural and no by products, No wheat, No Soy, No Corn and no artificial flavours or preservatives, with all ingredients in a correct and balanced proportion for optimum health benefits.